Digital marketing

Engage with customers around the world with rich, personalized digital marketing experiences. Quickly build and launch digital campaigns that automatically scale based on customer demand. Analyze and improve campaign effectiveness with the power of data analytics.

Real Madrid

"We can create a one-to-one relationship with fans around the planet with the Microsoft solution, connecting this huge community of people and making the experience of being a supporter of Real Madrid much better."

José Ángel Sánchez, CEO, Real Madrid

Create personalized and timely customer experiences

Different customers have different content needs. Our digital marketing platform rapidly launches and updates your marketing site based on user behavior, customer feedback, or competitor moves. And, impactful digital marketing campaigns also require connecting with your customers at the right time and place. Build companion mobile apps to share contextual content and special offers with your customers on the go.

Real Madrid
"We can create a one-to-one relationship with fans around the planet with the Microsoft solution, connecting this huge community of people and making the experience of being a supporter of Real Madrid much better."

José Ángel Sánchez, CEO

Read full case study of Real Madrid
Create digital marketing solutions with Azure.
Optimize data with marketing campaign tools.

Optimize with data, not best guesses

You have one goal—increase campaign performance to win new customers and drive more revenue for your business. Customer behavior provides insight into what’s working and what isn’t. When equipped with marketing campaign tools, you can use data and predictive analytics to understand customer profiles and improve overall effectiveness of your campaigns.

Pier 1 Imports
"Although the Pier 1 Imports brand is the same as it has been for more than 50 years, we are continually getting better at identifying what our customer wants, using Microsoft Azure Machine Learning and resulting data insights."

Sharon Leite, EVP Sales and Customer Experience

Stay ahead of the competition

Time to market is critical for marketing campaigns. Your development team can quickly build digital marketing experiences using their existing skills and tools. And with the support of content management solutions, your campaign owner can create content directly on the website. Preview changes in real time and push them live in seconds.

Absolut
"In a marketing-centric organization, you cannot wait days for a new server. We go into the portal, interface directly with Azure, and launch our websites and have them running in minutes."

Fredrik Lagerträd, Manager of Digital Development

Read full case study of Absolut
Be quick to market with a digital marketing platform.
Scale your digital marketing solution efficiently.

Be prepared when your campaign takes off

When your campaign is wildly successful, make sure you’re ready for the highest level of customer demand. To get maximum performance on regional campaigns, deploy them in datacenters closer to your customers. While some services charge for ongoing maximum capacity, Azure will scale up and down automatically to save your campaign budget.

Hogarth
"Thanks to the elastic nature of Azure, the site was able to handle very high levels of traffic from around the world and the launch was a success."

Mark Rodger, Head of Implementation for I/AM

Jumpstart digital marketing in your organization

Related solution architectures

간단한 디지털 마케팅 웹 사이트코딩 기술 없이 브라우저에서 실시간으로 웹 사이트의 메시지를 쉽게 관리할 수 있는 콘텐츠 관리 시스템으로 간단하게 시작하십시오.

Start simple with the content management system that enables you to easily maintain the messaging on your website in real-time, from a browser, with no coding skills.

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확장 가능한 Sitecore 마케팅 웹 사이트Sitecore Experience Platform(xP)을 사용하여 손쉽게 전체 데이터, 통합 도구 및 자동화 기능을 통해 반복되는 수명 주기 동안 고객 참여를 유도할 수 있습니다. 오랫동안 고객을 확보하기 위해 필요한 기술 토대입니다.

With the Sitecore Experience Platform (xP), you have at your fingertips the complete data, integrated tools, and automation capabilities to engage your customers throughout an iterative life cycle—the technology foundation necessary to win customers for life.

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확장 가능한 Episerver 마케팅 웹 사이트비즈니스가 단일 플랫폼에서 멀티 채널 디지털 마케팅 웹 사이트를 실행하고 주문형 캠페인을 스핀 업 및 스핀 다운하도록 하세요. Episerver의 포괄적인 기능을 활용하여 사이트 및 켐페인 성능의 모든 측면을 관리하세요.

Let your business run multi-channel digital marketing websites on one platform and spin up and spin down campaigns on demand. Take advantage of the comprehensive capabilities of Episerver to manage every aspect of your site and campaign performance.

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