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Power BI Embedded

White label Power BI to quickly and easily provide exceptional customer facing dashboards and analytics in your own applications

Offer world-class analytics without building them yourself

Quickly and easily provide customer-facing reports, dashboards, and analytics in your own applications by using and branding Power BI as your own. Reduce developer resources by automating the monitoring, management, and deployment of analytics, while getting full control of Power BI features and intelligent analytics.

Watch five-minute overview

Try Power BI Embedded for yourself

Explore the Power BI embedded analytics playground and get hands-on experience with sample code or embed your own report. Browse interactive showcases to see how a Power BI Embedded environment can meet your organization and customer needs.

Adopt decades of analytics expertise and access the continued investment Microsoft makes in analytics and AI

Choose the best way to visualize your data with out-of-the-box, certified, and custom-built visuals

With visualizations optimized for desktop and mobile, your users can easily make decisions from anywhere

Pay as little as $1/hour for analytics and scale as your business grows—with no requirement for end-user licensing

Grow your business

Embed fully interactive reports and dashboards into your applications to stand out from the competition—without investing the time and expense of building and maintaining analytics yourself.

  • Get to market faster
  • Create differentiated data products and offers
  • Impress customers and create lifelong fans
  • Create new revenue streams

See how Edsby used analytics as a business opportunity

Control the user experience

With hundreds of visuals to choose from and features from basic reporting to advanced analytics, you dictate how to deliver analytics to your users.

  • Use your brand colors so visuals match your application
  • Allow users to edit or create dashboards for analysis on the fly
  • Turn on Q&A so users get answers immediately
  • Customize the analytics menu with convenient actions for your users

Explore user experience options

Easy to deploy and manage

From preparing the development environment to deploying analytics in your application, make all of it simple and secure with Power BI Embedded APIs, SDKs, and wizards—and let your developers focus on your core application.

  • Easily embed with the JavaScript SDK
  • Ensure data privacy in single and multi-tenant deployments with row-level security
  • Monitor performance and automate with REST APIs
  • Provide the best user experience by scaling to meet demand

Read the Developer’s 5-Step Guide to Power BI Embedded

Deliver analytics to your users with total confidence

  • Restrict user access with row-level security, so users only see what’s relevant to them and nothing else.
  • Keep user information secure by managing all identity and authentication on your end.
  • Deploy Power BI visuals into any available Azure region to meet data residency and compliance requirements.

Scale up or down to meet demand and provide a seamless user experience

With no end user licensing required, you pay as little as $1/hour to give world-class analytics to your end users.

Embed Power BI analytics in three easy steps

Use Power BI Desktop to connect to data sources, model your data, and create interactive visuals.

Publish the report to Power BI, then develop and test with the JavaScript SDK and REST APIs. Start by setting up your environment.

Embed for your organization or customers using Power BI Embedded capacity purchased through Azure.


Join the developer community

Connect, learn, and discuss with Microsoft engineers, product experts, customers, MVPs, partners, and users. With conversations on everything from APIs, deployments, and new capabilities, you’re sure to find the answers and support you need.


Discover self-paced labs for common configurations from Microsoft and the community.

Visuals and data connectors

Use Power BI Desktop to connect to your data and create stunning visuals.

Developer documentation and popular topics

Get helpful tutorials and guidance to create, develop, and deploy embedded analytics, including:

Best practices

Understand all your deployment options, configurations, and recommendations to deploy the solution that will be the best fit for you.

What customers say about Power BI Embedded

Enable secure, scalable analytics right in your solution

"Basing IndiVideo on Azure services like Power BI Embedded is perfectly suited for what we do, thanks to its scalability, advanced data security, and the fact that our clients trust the technology."

Larry Lubin, Co-Founder and President, BlueRush

More functionality with minimum effort

"Microsoft's ability to bridge the gap between end users and data has given us the competitive advantage that we have been aiming for. Working alongside Microsoft and CSG, we were able to leverage cloud-based solutions, and now machine learning."

Cameron Amingo, Digital & Analytics Lead, SPI Marine
SPI Marine

Create personalized and targeted data experiences

Using Power BI Embedded, farmers can make decisions about their data production without needing to be familiar without needing to be familiar with Power BI themselves.


Add value and decrease cost

Now, with Power BI and Power BI Embedded, users receive a more enhanced and powerful BI and reporting solution at a much lower cost and without having to license every report consumer.


Automate data insights and reduce time-to-action

"Now, with Power BI Embedded in Integrate, users can do even more. They can innovate and look at different what-if scenarios in a self-sufficient way; without having to ask IT to build another customer report."

Tom Peplow, UK Team Lead, Life Technology Solutions, Milliman

Establish a single source of truth and accelerate business

"The faster we can measure a business process using reliable data, the faster we can decide what adjustments need to be made to help customers get the keys to their house. Providing this level of service will boost our competitive advantage."

Jim Connell, Chief Information Officer, Sierra Pacific Mortgage
Sierra Pacific Mortgage

Make the most of your big data with Azure

Connect and analyze your entire data estate by combining Power BI with Azure analytics services—from Azure Synapse Analytics to Azure Data Lake Storage. Analyze petabytes of data, use advanced AI capabilities, apply additional data protection, and more easily share insights across your organization.

Learn more
  • Power BI Premium is capacity geared toward enterprises who want a complete BI solution that provides a single view of its organization, partners, customers, and suppliers. Power BI Premium helps your organization make decisions. Power BI Premium is a SaaS product that allows users to consume content through mobile apps, internally developed apps, or at the Power BI portal.

    Power BI Embedded is for ISVs who want to embed visuals into their applications. Power BI Embedded helps your customers make decisions because Power BI Embedded is for application developers, customers of that application can consume content stored on Power BI Embedded capacity, including anyone inside or outside the organization. You can't share Power BI Embedded capacity content through one-click publish to Web or one-click publish to SharePoint.

    Learn more
    • Sign in to your organizational directory (Microsoft accounts aren't supported).
    • You need to have a Power BI tenant, that is, at least one user in your directory has signed up for Power BI.
    • You need to have an Azure subscription in your organizational directory.

    Learn more

  • Learn more

Set up your environment and bring analytics to your users

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