CarMax brings the in-store experience to the cloud for its 16 million visitors

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Online retailer uses cloud database to deliver world-class shopping experiences


London-based ASOS is an online fashion retailer on a mission to be the world’s number-one fashion destination for twentysomethings. To support its digital offering, ASOS uses Microsoft Azure Cosmos DB, a scalable, managed database that makes possible such innovations as real-time product recommendations and instant order updates for 15.4 million customers. 
Simplified pricing process now takes minutes instead of days


Competitive pricing, product demand, the costs of materials, gas and labor, and thousands of other market variables affect product cost and customer demand for products or services around the world. That’s why accurate and profitable pricing represents one of the most difficult business challenges for many companies. Manufacturing, distribution, services, and airline companies look to the science and technology provided by PROS to keep their pricing accurate, competitive, and profitable. The PROS Guidance product runs enormously complex pricing calculations based on variables that comprise multiple terabytes of data. To handle this calculation complexity and data volume, and then deliver specific results to its clients quickly, PROS built its services on top of Azure HDInsight.
Big data: Improving fraud recognition with Microsoft Azure

Arvato Financial Solutions

In an innovation project, Arvato Financial Solutions explored ways to enhance fraud detection and potentially deliver new business process outsourcing (BPO) services using a powerful lambda architecture on Microsoft Azure to process massive amounts of data leveraging cloud computing, big data, and advanced analytics.
Taking the risk out of risk management

Milliman Consulting

In the insurance industry, the biggest risk of all might just be business as usual. Running risk models consumes and produces large volumes of data. Increasingly complex regulations and compressed reporting timelines are pushing legacy systems to their limits, revealing that the old way of working is fundamentally flawed. This is why insurance providers look to Milliman, one of the world’s largest actuarial and consulting firms, and its state-of-the-art financial and risk management platform Integrate®. Powered by the Microsoft Azure cloud, Integrate gives insurance companies access to unlimited computing resources to perform compute- and data-intensive, mission-critical work. With the advanced reporting capability of Microsoft Power BI Embedded built in, Integrate provides a rich, immersive experience that allows users to simply and intuitively visualize and analyze data in one place.
The secret life of water

Evoqua Water Technologies

Evoqua Water Technologies is a 100-plus-year-old company that has reinvented itself for the digital age. A provider of water purification solutions to 90 percent of the Fortune 500, Evoqua is using Microsoft Azure advanced analytics to transform field-equipment data into valuable insights for customers. This is helping Evoqua evolve from a supplier of water purification gear to a premium provider of water intelligence. Evoqua utilizes this same data intelligence throughout its organization; in particular, its field service team uses data-driven insights in combination with Microsoft Dynamics 365 to recommend new services while onsite with customers. In short, these new cloud tools are helping Evoqua do a better job than ever of taking the worry out of water.
Creating real-time conversations with consumers, wherever they are


Targetbase helps consumer packaged goods and retail companies better engage with their customers. It does this by presenting relevant offers to consumers in real time, across devices and marketing channels. To create this real-time, anytime, anyplace consumer conversation, Targetbase rewrote its marketing platform using Microsoft Azure and the Cortana Intelligence Suite and Microsoft Azure analytics. By using the Cortana Intelligence Suite, Targetbase gained instant access to sophisticated machine learning, cognitive services, and data management capabilities. With Azure, Targetbase can quickly set up new customers, expand and scale anywhere in the world, and cut datacenter costs in half. Most importantly, Targetbase has transformed its offering with uniquely differentiated capabilities.
Marketing smarter by unlocking big data

Acxiom Corporation

Acxiom is a marketing analytics company that helps a range of businesses design highly targeted marketing campaigns through the smart use of big data. Acxiom is gradually replacing SAS, its longtime statistical modeling language, and Open Source R (CRAN-R) with SQL Server R services on SQL Server 2016 and is using Microsoft SQL Server 2016 R Services to implement R. With R Services, Acxiom is building better, more accurate models using larger data sets, which results in more precisely targeted marketing for customers. R Services licensing costs are lower than SAS costs, and Acxiom can better attract top talent because of the growing popularity of R.
Driving digital transformation for in vitro diagnostic medical devices with IoT

Roche Diagnostics

Background Diagnostic devices play a vital role in helping to improve healthcare delivery. In fact, an estimated 60 percent of the world’s medical decisions are made with support from in vitro diagnostics (IVD) solutions, such as those provided by Roche Diagnostics, an industry leader. Its IVD portfolio helps clinicians detect diseases, determine causes, monitor patient progress, and improve outcomes. Products include devices to assist in clinical chemistry and immunoassays, urina…
Playing follow the leader can pay big dividends

eToro Ltd.

More than 6 million registered traders in over 140 countries have taken a new approach to investing their hard-earned money. Through the eToro Social Trading Network, traders and investors can buy and sell a wide variety of financial instruments, while following and automatically copying the investment decisions of other successful traders in real time. This makes their trading experience more social, simple, enjoyable, and transparent. In early 2015, eToro moved the bulk of its platform from on-premises datacenters to Microsoft Azure. Soon after that, it added Azure analytics tools, including Microsoft R Server and Azure Machine Learning, to expand its new CopyFunds offerings. With the machine learning version of CopyFunds, investors can automatically duplicate market strategies and actual investment decisions of successful  traders in the eToro network to use in their own portfolios.
Delivering epic Xbox experiences by analyzing hundreds of billions of game events each day

Microsoft Corporation

Microsoft Studios produces some of the world’s most popular game titles including the Halo, Minecraft, and Forza Motorsport series. To enhance the gaming experience, Microsoft Studios created a big-data solution based on the Microsoft Azure platform including Azure SQL Data Warehouse. By analyzing live game-play, diverse development teams are gaining insights to improve game performance and customer satisfaction.

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