Add a cloud backend in minutes

Azure gives you the flexibility to power your mobile apps using Virtual Machines, Cloud Services, or Mobile Services. With support for popular languages like .NET and NodeJS, built-in Continuous Integration, and access to any API – your development team can be up and running in minutes.

Reach every user on every platform - Windows, Android, or iOS

With native SDKs for Windows Phone and Windows Store, Android, Apple iOS, and HTML5 Azure Mobile Services lets you reach every user on every platform. Get maximum flexibility with an open REST API. Point multiple client apps to the same Mobile Services backend and deliver a rich and consistent experience on any device.

Push notifications to millions

Notification Hubs allow any app to broadcast push notifications to millions of Windows Phone and Windows Store, Android and Apple iOS, devices with only a few lines of code. Notification Hubs also enables pub/sub routing and tag-based multicast, which makes sending push to a particular subset of users—such as those following a given sports team—easy. Today, the Bing News app relies on Notification Hubs to deliver breaking news to millions of devices in minutes.

Make your app social

Mobile Services makes configuring user authentication via Facebook, Google, Microsoft, or Twitter accounts as simple as a few clicks. Once users authenticate, not only can you personalize their experience, but also increase engagement and sharing.

Connect on-premises systems

Mobile Services allows you to leverage your existing assets - both in the cloud and on-premises. Consume any Azure service - including Service Bus, Media Services, Azure Active Directory and Storage - or choose from the many third-party services in the Azure Store. Connect to on-premises databases, Active Directory systems and Windows Intune – or even Oracle and SAP using BizTalk Adapters.

Scale on demand with global availability and reach

With Azure, you can scale your app on demand and as your traffic grows without provisioning additional infrastructure. Azure offers a high availability SLA for apps built with Virtual Machines, Cloud Services or Mobile Services and access to the global network of Microsoft managed data centers, allowing you to reach users anywhere in the world.

 
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Streaming media content to connected devices

Apps for your brand

Today the top brands are building apps to reach their customers, not just placing ads. Mobile apps provide a unique opportunity to become a part of each customer’s day-to-day life and the activities they love. Azure makes delivering that connected experience easier by providing support for every major platform, a variety of data storage options, turnkey user authentication, and push notifications that are as easy as uploading credentials and typing push.apns.send.

Consumer apps

Customers across the globe want to play games, stream media, manage account information, pay bills, and make purchases—all from a mobile device. While the web remains an important engine for the delivery of these core consumer services, mobile is just as critical. Today, leading businesses from media giants to telcos to taxi companies—startups and enterprises alike—are using Azure to truly engage their customers by delivering their products on demand and on the go.

"We want breaking news alerts to reach our millions of users as fast as possible. That’s why we use Windows Azure."Andrew Locke, Vice President Mobile and Devices, NBC News
 
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Placing real time information in customer hands with Azure

Business apps

You can use Azure to build business applications or extend internal web applications and drive mobile productivity across your workforce. By using Service Bus Relay with your app hosted in Azure, you can enable mobile access to on-premises data and apps without having to store any sensitive information outside of your firewall. WAzure also enables you to manage identity and devices with Azure Active Directory and Windows Intune.

Add a cloud backend to your mobile app

Store data in the cloud, authenticate users, and send push notifications for free.

Azure provides scalable and secure backend services that are easy to use from your Windows Store, Windows Phone 8, iOS, and Android, or HTML app in just a few minutes. This tutorial demonstrates how to use your mobile service to store data for a simple to do list app, and subsequent tutorials walk through how to expand the app to include authentication and push notifications.

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