Mix and match any data
Bring data in its original form and mix and match across a variety of data services for innovative, modern application designs. Azure data services offers a consistent experience with relational and non-relational data, big or small. Optimize the cloud platform for the varying needs of the modern app. Enjoy more choices without making tradeoffs.
Leap ahead with existing skills
Leverage existing skills, including Transact-SQL and relational know-how, to leap ahead with game-changing cloud solutions. Azure data services are built on an open and flexible cloud platform that enables your developers to build applications using any language, tool or framework. Looking to extend your datacenter to the cloud? Azure enables you to innovate on top of existing investments and unlock new opportunities.
Enjoy scalability and cost-effectiveness
Regardless of data service, you can count on the global availability of Azure with data centers in eight regions, built-in geo-replication for storage, and cloud elasticity to support dynamic scale. Competitive pricing and management controls help you control costs. Just set maximums, and pay only for the storage and compute you use.
for SQL Server
Develop and test new cloud applications with full Microsoft SQL Server functionality or migrate existing on-premises applications to reduce costs with the solid foundation of Azure Virtual Machines and Virtual Network. Additionally, you can unlock new hybrid scenarios such as cloud-based backup of on-premises data. Another hybrid example is deploying SQL Server AlwaysOn primary databases on-premises with cloud-based secondaries in Azure Virtual Machines.
"All of a sudden, infrastructure in a service comes out, and itӳ like, boom. You can run SQL Server. You can analysis services. You can do enterprise-class BI in the cloud."
Scalable and global business applications
Design business apps for burst and global reach and avoid the high costs of building an infrastructure for occasional peak loads. Instead, burst part or all of the application to Azure SQL Database which can support massive scale at lower cost. Additionally, SQL Database can provide powerful and predictable performance for business-class applications that have high peak loads, support many concurrent requests, and require low latency.
Flavorus went from servers crashing to being able to sell 900,000 tickets in a minute. The company now has more scalability than it needs. "WindowsAzure turned out to be the golden ticket"Learn More
On-premises compliance with extension to the cloud
Customers with strict data policies can get the best of both worlds by keeping sensitive, policy-constrained data on-premises while extending parts of their business application to SQL Database for added innovation, scale, reach, and agility.
"The firewall and security configurations in SQL Azure are great. Our cloud-based services are now as secure as our data-center-based services." Learn More
Modern data warehousing, with data big and small
Easily and cost-effectively gain insights from your existing relational on-premise data warehouses or by combining this with relational data in the cloud with SQL Server for data warehousing in Azure Virtual Machines or non-relational data from Hadoop with Azure HDInsight, gaining new insight from previously inaccessible data.
"With Hadoop on Azure, we can mine data and understand our audience in a way we never could before." Learn More
Fast, inexpensive, non-relational storage
For customers looking to augment web, cloud and social media applications with highly scalable, non-relational storage, Azure Tables auto-scales as needed with a low price point.
"Crawling excellence is a key competitive differentiator for us; customers expect us to be 100 percent reliable and to deliver results in the blink of an eye." Learn More
App storage or cold storage - your choice
Integrate unstructured data storage into your modern app design. Now you can cost-effectively store items like images, PDFs, videos in Azure Blob service. Or, take advantage of the price point for geo-redundant data storage.
"The nice thing about Blob Storage is that is highly reliable. Our customers can upload documents such as invoices or contracts related to a job, and those items are automatically stored in Blob Storage and easily accessible." Learn More