Azure for retail
Deliver personalized experiences, optimize supply chains, and reimagine multichannel retail with Microsoft Azure.
Reimagine the customer journey
See how retailers keep their supply chains agile with Microsoft Azure. Predictive AI, machine learning, and analytics help retailers unlock new opportunities with data. They're also reimagining their business using mixed reality solutions, IoT, hybrid cloud, and computer vision.
Azure cloud-based technology for retail
Provide personalized experiences, gain visibility across your end-to-end supply chain, and unlock innovative business models—with secure and scalable cloud-based technology.
Know your customers
Delight customers with personalized multichannel retail experiences using cloud-based technology built on a secure, scalable infrastructure.
Intelligent supply chain
Gain visibility across your end-to-end supply chain using retail cloud technology solutions that help to rapidly analyze and generate insights. Improve operations, reduce costs, and modernize business process.
Reimagine retail
Create innovative customer experiences and optimize in-store operations. Strengthen your company’s digital transformation journey by unlocking innovative business models and adding new capabilities to existing systems.
Explore some retail use cases for Azure
Personalization
Consolidate customer data sources for a 360-degree view of your customer to drive relevant offers, grow revenue, and improve customer experience.
Supply chain optimization
Optimize your supply chain and enhance product and service delivery with advanced insights and analytics which optimize planning and improve fulfillment, sourcing, and logistics.
Omni-channel optimization
Provide a seamless customer journey that enables customers to switch platforms, devices, and channels, while still having a connected multichannel retail experience.
Retail customers are doing great things with Azure
Build your retail practices with these tools
Azure Synapse for Analytics
Gather, store, process, analyze, and visualize your data of any variety, volume, or velocity to pave your way to intelligent retail.
Azure AI and Machine Learning
Build intelligent, personalized customer experiences and optimized systems powered by proven, secure, and responsible AI.
Azure IoT
Securely connect assets and equipment to the retail cloud with solutions to unlock real time insights and enable system interoperability.
Azure Mixed Reality
Blend your digital world and physical world to create immersive, collaborative experiences.
Azure Stack
Build and run hybrid applications across datacenters, edge locations and the cloud.
Azure Virtual Desktop
Quickly deploy virtual desktops and apps to enable secure remote work.
Azure cognitive services
Bring AI within reach of every developer—without requiring machine-learning expertise.
SAP on Azure
Run your retail operations with SAP workloads on Azure to increase agility, drive strategic innovation and perform at scale.
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Explore partner solutions

Accenture
Accenture is a global professional services company with leading capabilities in digital, cloud, and security.

Adobe
Adobe Inc. is an American multinational computer software company—with a recent foray into digital marketing software.

Avanade
Avanade is the leading provider of innovative digital and cloud services, business solutions, and design-led experiences.

SAP
SAP is a multinational software corporation that develops enterprise software to manage business operations and customer relations.