In this Forrester report, you’ll learn:
- Strategy is about agility, not technology. While technologies of the moment—like AI and connected devices—promise customer and business value, your focus should be developing a specific set of team skills to respond to market change.
- How to form a clear vision of your strategy. See what makes a compelling digital vision—and learn how to tell that story to teams across your organization with an effective set of interlinked deliverables that speak to each key stakeholder group.
- Why your digital business strategy must be dynamic. Keep pace with shifting customer and competitor landscapes by building adaptive, iterative feedback loops.