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Bing Custom Search pricing

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Prices are estimates only and are not intended as actual price quotes. Actual pricing may vary depending on the type of agreement entered with Microsoft, date of purchase, and the currency exchange rate. Prices are calculated based on US dollars and converted using London closing spot rates that are captured in the two business days prior to the last business day of the previous month end. If the two business days prior to the end of the month fall on a bank holiday in major markets, the rate setting day is generally the day immediately preceding the two business days. This rate applies to all transactions during the upcoming month. Sign in to the Azure pricing calculator to see pricing based on your current program/offer with Microsoft. Contact an Azure sales specialist for more information on pricing or to request a price quote. See frequently asked questions about Azure pricing.

The Bing Search APIs are moving from AI Services Platform to new surface area under Microsoft.com. Starting from October 30, 2020, existing instances of Bing Search APIs provisioned via AI Services will be continuously supported for next 3 years or till the end of respective Enterprise Agreement, whichever happens first. Any new instances of Bing Search Services will need to be provisioned as documented here.

Instance Transactions Per Second (TPS) Features Price
Free 1 Bing Custom Search 1,000 transactions free per month
S1 100 Bing Custom Search $4 per 1,000 transactions
S2 150 Bing Custom Search with Statistics features $5 per 1,000 transactions
S3 150 Bing Custom Search with Image Search, Video Search and Statistics features $6 per 1,000 transactions
S4 150 Bing Custom Autosuggest $4 per 10,000 transactions

S1 Tier Offering

This tier will rank relevant webpages for a given query honoring your custom search instance configuration. Features like adding sites, blocking sites, pinning sites, instance staging, and instance sharing are easily configured and supported through the authoring portal.

S2 Tier Offering

Includes capabilities offered in S1 Tier Offering + Statistics.

This tier will rank relevant webpages for a given query honoring your custom search instance configuration. Features like adding sites, blocking sites, pinning sites, instance staging, and instance sharing are easily configured and supported through the authoring portal.

This bundle also includes the Statistics feature that can be used to analyze the usage of your custom search instance. You can gather metrics such as call volume, top queries, API response code distribution, market distribution, amongst many others.

This tier also offers higher transactions per second (TPS) limits.

S3 Tier Offering

Includes capabilities offered in S2 Tier Offering + Custom Image Search.

This tier will rank relevant webpages for a given query honoring your custom search instance configuration. Features like adding sites, blocking sites, pinning sites, instance staging, and instance sharing are easily configured and supported through the authoring portal.

With this bundle, you can also search through images and videos on your selected domains and incorporate those on your search pages along with webpages for more complete user experience. With a separate endpoint, you can select to go with either images or videos alone or webpages, images, and videos all together.

This bundle also includes the Statistics feature that can be used to analyze the usage of your custom search instance. You can gather metrics such as call volume, top queries, API response code distribution, market distribution, amongst many others.

This tier also offers higher transactions per second (TPS) limits.

S4 Tier Offering

With this Tier, you can also augment your user experience by providing query completions tailored to your selected domains. For site search or vertical search experience, you can subscribe to one of the S1 to S3 tiers along with this S4 Tier for a complete user experience.

This tier also offers higher transactions per second (TPS) limits.

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  • No, Bing Custom Search is curtailed to meet specific offering of each Tier. For example, Tier S3 is meant for customers wanting to utilize only custom web results and custom image results for their selected set of domains. The S3 Tier also offers statistics capabilities. The API response will differ depending on the endpoint called within a specific tier. Each endpoint has its own response schema.

  • Here are the different end-points:

    • Bing Custom Search (Custom Web Search end-point)
    • Bing Custom Search with Image Search feature (Custom Image Search end-point)
  • Tiers are priced based on the number of transactions. As an example, for Tier S3, the price per 1,000 transactions is $6 and for Tier S4, the price per 10,000 transactions is $4. At the end of the billing period, if 20,000 transactions are logged for the Tier S3 and 40,000 transactions are logged for the Tier S4, then the total will be $136 calculated as $6*(20,000/1,000) + $4*(40,000/10,000).

  • Statistics is offered as part of Tier S2 and Tier S3. Within 24 hours of doing a Bing Custom Search Web or Image API call using a Tier S2 or Tier S3 key, the charts in your authoring portal will start populating statistics. You can gather metrics such as call volume, top queries, API response code distribution, and market distribution amongst many others.

  • The Custom Autosuggest feature is offered as a separate tier than Tier S4. Custom Autosuggest can be purchased separately and can be incorporated to get auto suggestions for either S1, S2 or S3 Tiers. For example, if a customer wants to use S1 Tier and S4 tier, they will need to buy both the tiers separately and the billing will work as follows:

    If in S1 Tier a customer has used a total of 3,000 transactions and in S4 tier if a customer has used a total of 40,000 transactions, then the total billing will be $28 calculated as $4*(3,000/1,000) + $4*(40,000/10,000).

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