{"id":2529,"date":"2018-07-10T00:00:00","date_gmt":"2018-07-10T00:00:00","guid":{"rendered":"https:\/\/azure.microsoft.com\/blog\/general-availability-of-user-behavior-analytics-tools-in-azure-application-insights"},"modified":"2023-05-11T15:38:44","modified_gmt":"2023-05-11T22:38:44","slug":"general-availability-of-user-behavior-analytics-tools-in-azure-application-insights","status":"publish","type":"post","link":"https:\/\/azure.microsoft.com\/en-us\/blog\/general-availability-of-user-behavior-analytics-tools-in-azure-application-insights\/","title":{"rendered":"General availability of user behavior analytics tools in Azure Application Insights"},"content":{"rendered":"<p>At Microsoft Build 2017, we introduced a set of <a href=\"https:\/\/azure.microsoft.com\/blog\/new-tools-for-understanding-user-behavior-with-application-insights\/\" target=\"_blank\" rel=\"noopener\">user behavior analytics tools for Application Insights<\/a> as a preview. Since then, we\u2019ve listened to your feedback, adding additional capabilities and squashing bugs. We\u2019ve also used these user behavior analytics tools on themselves, finding opportunities to improve your experience without you even having to ask!<\/p>\n<p>With this additional polish, today we\u2019re graduating these tools out of preview to general availability. You can expect these tools \u2013 Users, Sessions, Events, User Flows, Funnels, Retention, Cohorts, and Impact \u2013 to be stable, well-supported parts of Application Insights going forward.\u00a0<\/p>\n<h2>How can I try these tools?<\/h2>\n<p>Users, Sessions, Events, and the other user behavior analytics tools are part of each Application Insights resource in the Azure portal. To get started with Application Insights, <a href=\"https:\/\/docs.microsoft.com\/azure\/application-insights\/\" target=\"_blank\" rel=\"noopener\">follow one of the quickstarts based on your app\u2019s stack<\/a>. Once you have an Application Insights resource, you\u2019ll find the user behavior analytics tools in the left menu under \u201cUsage.\u201d<\/p>\n<h2>What\u2019s new since last year?<\/h2>\n<p><em>A lot!<\/em> Users, Sessions, and Events were re-built from the ground up to be more responsive, load more quickly, and provide more insights automatically. Learn more about <a href=\"https:\/\/docs.microsoft.com\/en-us\/azure\/application-insights\/app-insights-usage-segmentation\" target=\"_blank\" rel=\"noopener\">Users, Sessions, and Events<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" alt=\"User, sessions, and events\" height=\"799\" src=\"https:\/\/azure.microsoft.com\/en-us\/blog\/wp-content\/uploads\/2018\/07\/15a7569a-69cc-4274-aa72-54e7b3d65c99.webp\" title=\"User, sessions, and events\" width=\"1429\"><\/p>\n<p>We also added six major new tools and integrations including User Flows, Funnels, Impact, user and session timelines, Visual Studio App Center integration, and Cohorts.<\/p>\n<p><strong>User Flows<\/strong> provides an at-a-glance view into how users navigate between the pages and features of your app so you can spot where they\u2019re starting and ending their journeys, and what they do in between. Learn more about <a href=\"https:\/\/docs.microsoft.com\/en-us\/azure\/application-insights\/app-insights-usage-flows\" target=\"_blank\" rel=\"noopener\">User Flows<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" alt=\"User flows\" height=\"801\" src=\"https:\/\/azure.microsoft.com\/en-us\/blog\/wp-content\/uploads\/2018\/07\/1e275098-626e-44ea-9987-44e25b560128.webp\" title=\"User flows\" width=\"1429\"><\/p>\n<p><strong>Funnels<\/strong> let your team track conversion rates in detail for key journeys in your web app. You can analyze the users who completed and dropped off at each step to help your team improve your product\u2019s conversion rates. Learn more about <a href=\"https:\/\/docs.microsoft.com\/en-us\/azure\/application-insights\/usage-funnels\" target=\"_blank\" rel=\"noopener\">Funnels<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" alt=\"Funnels\" height=\"784\" src=\"https:\/\/azure.microsoft.com\/en-us\/blog\/wp-content\/uploads\/2018\/07\/8f37076a-302d-4a4e-b97b-7b2fc89ef38b.webp\" title=\"Funnels\" width=\"1429\"><\/p>\n<p>Is your business leaving money on the table because of slow page load times? The <strong>Impact<\/strong> tool analyzes the relationship between page load times, or other metrics, and conversion rates to actions on the corresponding pages. This can empower your development team to invest in performance improvements in a data-driven way. Learn more about <a href=\"https:\/\/docs.microsoft.com\/en-us\/azure\/application-insights\/app-insights-usage-impact\" target=\"_blank\" rel=\"noopener\">Impact<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" alt=\"Impact\" height=\"804\" src=\"https:\/\/azure.microsoft.com\/en-us\/blog\/wp-content\/uploads\/2018\/07\/8e58a401-3c3d-42e7-b43b-a43f08410f26.webp\" title=\"Impact\" width=\"1429\"><\/p>\n<p><strong>User and session timelines<\/strong> help contextualize user actions, exceptions, and other logs in terms of what customers were doing at the time the logs were sent.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" alt=\"User and session timelines\" height=\"809\" src=\"https:\/\/azure.microsoft.com\/en-us\/blog\/wp-content\/uploads\/2018\/07\/7c7ac79e-521d-4201-9381-b6ac76661340.webp\" title=\"User and session timelines\" width=\"1432\"><\/p>\n<p><strong>Cohorts<\/strong> lets you define precise groups of users, sessions, events, or operations so you can analyze them more easily in the other user behavior analytics tools. Learn more about <a href=\"https:\/\/docs.microsoft.com\/en-us\/azure\/application-insights\/app-insights-usage-cohorts\" target=\"_blank\" rel=\"noopener\">Cohorts<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" alt=\"Cohorts\" height=\"702\" src=\"https:\/\/azure.microsoft.com\/en-us\/blog\/wp-content\/uploads\/2018\/07\/cd09d3e4-0078-4ea6-945a-756cd79e68a1.webp\" title=\"Cohorts\" width=\"1280\"><\/p>\n<p>Finally, these user behavior analytics tools go beyond web apps. With <strong>Visual Studio App Center integration<\/strong>, you can send a copy of your App Center telemetry to Application Insights as it\u2019s sent from your customers\u2019 Android, iOS, and Windows devices. Then, you can use all these analytics tools in Application Insights on your mobile app telemetry. Learn more about <a href=\"https:\/\/docs.microsoft.com\/en-us\/azure\/application-insights\/app-insights-mobile-center-quickstart\" target=\"_blank\" rel=\"noopener\">App Center integration with Application Insights<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" alt=\"Visual Studio App Center integration\" height=\"825\" src=\"https:\/\/azure.microsoft.com\/en-us\/blog\/wp-content\/uploads\/2018\/07\/9bfd87b5-d8fe-460d-a711-6c43a724a321.webp\" title=\"Visual Studio App Center integration\" width=\"1429\"><\/p>\n<p>Want to learn more? Get a deeper dive by visiting the documentation page for <a href=\"https:\/\/docs.microsoft.com\/azure\/application-insights\/app-insights-usage-overview\" target=\"_blank\" rel=\"noopener\">Application Insights user behavior analytics tools<\/a>.<\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>At Microsoft Build 2017, we introduced a set of user behavior analytics tools for Application Insights as a preview.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"ms_queue_id":[],"ep_exclude_from_search":false,"_classifai_error":"","_classifai_text_to_speech_error":"","_alt_title":"","footnotes":"","msx_community_cta_settings":[]},"categories":[1456,1482],"tags":[],"audience":[3054,3055,3053,3056],"content-type":[],"product":[1533],"tech-community":[],"topic":[],"coauthors":[649],"class_list":["post-2529","post","type-post","status-publish","format-standard","hentry","category-devops","category-management-and-governance","audience-business-decision-makers","audience-developers","audience-it-decision-makers","audience-it-implementors","product-azure-monitor"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>General availability of user behavior analytics tools in Azure Application Insights | Microsoft Azure Blog<\/title>\n<meta name=\"description\" content=\"At Microsoft Build 2017, we introduced a set of user behavior analytics tools for Application Insights as a preview. 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