{"id":23062,"date":"2023-03-23T08:00:00","date_gmt":"2023-03-23T15:00:00","guid":{"rendered":"https:\/\/azure.microsoft.com\/en-us\/blog\/?p=23062"},"modified":"2025-06-10T23:25:53","modified_gmt":"2025-06-11T06:25:53","slug":"modernize-your-apps-and-accelerate-business-growth-with-ai","status":"publish","type":"post","link":"https:\/\/azure.microsoft.com\/en-us\/blog\/modernize-your-apps-and-accelerate-business-growth-with-ai\/","title":{"rendered":"Modernize your apps and accelerate business growth with AI"},"content":{"rendered":"
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The ISV Success Program has been renamed to ISV Success.<\/em><\/p>\n\n\n\n

AI has exploded in popularity in recent years, to the point where it\u2019s no longer considered a luxury in the business world, but a necessity. A PricewaterhouseCoopers (PwC) study revealed that the adoption of AI will fuel a 14 percent increase in the global GDP by 2030, representing an additional $15.7 trillion surge to the global economy.1<\/sup><\/p>\n\n\n\n

Businesses using AI solutions are discovering new ways to tap into vast amounts of data to get clear insights and accelerate innovation. Thanks to advancements in graphics processing unit (GPU) computational power and the availability of tech services through cloud marketplaces, AI is now more accessible than ever.<\/p>\n\n\n\n

As companies look to do more with less, AI will play an increasingly critical role\u2014particularly generative AI<\/a>, a category of AI algorithms that generate new outputs based on data. Unlike traditional AI systems that are designed to recognize patterns and make predictions, generative AI can analyze large data sets and create entirely new content in a variety of media formats\u2014including text, images, audio, and data\u2014based on what\u2019s described in the input. Generative AI is used in systems like ChatGPT, the powerful natural and language model developed by OpenAI\u2014a global leader in AI research and development.<\/p>\n\n\n\n

At Microsoft, we\u2019re committed to democratizing AI and giving you access to advanced generative AI models. As part of that commitment, in 2019, we started a long-term partnership with OpenAI. In January 2023, we announced the third phase<\/a> of this partnership, including the general availability of Azure OpenAI Service<\/a>.<\/p>\n\n\n\n

With Azure OpenAI Service, businesses can access cutting-edge AI models, including GPT-3.5 and DALL\u2022E 2. This service is backed by built-in responsible AI and enterprise-grade security. Azure OpenAI Service customers also will have access to ChatGPT\u2014a fine-tuned version of GPT-3.5 that has been trained and runs inference on Azure AI infrastructure.<\/p>\n\n\n\n

Add the power of generative AI to your apps\u2014now available through the ISV Success program<\/h2>\n\n\n\n

We\u2019re excited to announce that ISV Success program members will now be eligible to apply for access to Azure OpenAI Service. In today\u2019s highly competitive market, ISVs are under intense pressure to differentiate and elevate their app offerings. To gain an edge, many software vendors are tapping into generative AI to modernize their applications.<\/p>\n\n\n\n

With AI-optimized infrastructure and tools, Azure OpenAI Service empowers developers to build and modernize apps through direct access to OpenAI models. These generative AI models offer a deep understanding of language and code to enable apps with new reasoning and comprehension capabilities, which can be applied to a variety of use cases, such as code generation, content summarization, semantic search, and natural language-to-code translation.<\/p>\n\n\n\n

As a participant in the program, you will also get access to advanced AI services like custom neural voice, speaker recognition, and content filters.<\/p>\n\n\n\n

Drive application modernization with the ISV Success program<\/h2>\n\n\n\n