{"id":1026,"date":"2019-09-11T00:00:00","date_gmt":"2019-09-11T07:00:00","guid":{"rendered":""},"modified":"2025-06-25T12:34:51","modified_gmt":"2025-06-25T19:34:51","slug":"five-best-practices-for-unlocking-iot-value","status":"publish","type":"post","link":"https:\/\/azure.microsoft.com\/en-us\/blog\/five-best-practices-for-unlocking-iot-value\/","title":{"rendered":"Five best practices for unlocking IoT value"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Accenture and Avanade won the 2019 Microsoft Internet of Things Partner of the Year award this past spring. At the Microsoft Inspire partner conference in July, Brendan Mislin, Managing Director, Industry X.0 IoT Lead at Accenture, shared some insights and best practices that have helped this award-winning partner unlock the value of <a href=\"https:\/\/azure.microsoft.com\/en-us\/overview\/iot\/\" target=\"_blank\" rel=\"noopener\">Azure IoT<\/a> for our mutual customers.<\/p>\n\n\n\n<figure class=\"wp-block-image has-custom-border\"><img decoding=\"async\" src=\"https:\/\/azure.microsoft.com\/en-us\/blog\/wp-content\/uploads\/2019\/09\/641ce51c-6e65-4cba-b474-d5b6594a10ed.webp\" alt=\"A Petrofac worker standing on metal scaffolding at a work site.\" style=\"border-radius:0px\" title=\"A Petrofac worker standing on metal scaffolding at a work site.\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Figure 1 Petrofac, a leading oilfield services company, leverages Accenture\u2019s Connected Construction solution<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Five of the best practices Mislin shared are below. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"1-expect-iot-opportunities-in-all-industry-segments\">1.&nbsp;&nbsp;&nbsp; Expect IoT opportunities in all industry segments<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Partners should expect to use IoT technology in every industry from retail and manufacturing to energy and health. \u201cAccenture doesn\u2019t have a typical IoT project,\u201d Brendan stated. \u201cIn the last 12 months, we\u2019ve seen IoT technology used in many of the 40 industries in which we deliver business transformation solutions.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Connected operations is the highest growth IoT segment for Accenture. \u201cIf I had to identify where IoT is really crossing the chasm and where Accenture has seen the most growth of its IoT implementations, it\u2019s in connected operations,\u201d Mislin shared.&nbsp; Accenture defines connected operations as connecting equipment within a factory or other industrial environment to the Cloud \u2013 or connecting multiple factories within the same company to the Cloud and then providing dashboards &amp; advanced analytics that bring to life specific insights for various roles within each factory.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"2-market-and-sell-business-transformation-not-iot\">2.&nbsp;&nbsp;&nbsp; Market and sell business transformation\u2014not IoT<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Many IoT customers get stuck at the proof of concept stage. Observing this pattern resulted in Accenture shifting its approach.&nbsp;<br>\u201cA few years ago, we made the conscious decision to stop selling IoT,\u201d Mislin explained. \u201cTo move our clients forward, we realized we needed to help customers transform their businesses.\u201d As Accenture delivered business transformation solutions, they implemented the best technology from IoT to artificial intelligence (AI), blockchain, cybersecurity, or augmented reality (AR\/XR).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Real-life example: Accenture enabled PT SERA, an auto rental and leasing provider in Indonesia, to transform their rental services and be positioned as a digital visionary and leader in mobility through Accenture\u2019s Connected Fleet solution. While the solution is IoT-based, Accenture leveraged technologies like AI and machine learning (ML) to maximize business value from the platform. \u201cWe\u2019re using advanced analytics to build in native use cases like driver scoring (safety and eco index), driver fuel optimization, route optimization, vehicle predictive maintenance, geofencing and route violation, and more,\u201d stated Mislin.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"3-understand-and-articulate-project-value\">3.&nbsp;&nbsp;&nbsp; Understand and articulate project value<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cIn the early days of IoT, customers focused on running proofs of concept to test out IoT technology.&nbsp; In the early days of IoT, we thought it was great to get data in real-time from a factory and see it on our phones,\u201d noted Mislin.&nbsp; \u201cHowever, these projects seldom progressed to production.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In today\u2019s market, Accenture starts by articulating business value. Accenture first determines what insights can make positive changes to the way a client operates. For example, there might be several pieces of information that factory operators could leverage to increase the number of widgets produced on each shift.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Then Accenture looks at a client\u2019s business to make sure the IoT improvements translate to increased revenue or profit. Just because the client can now produce more widgets, does not mean the client will automatically make more money.&nbsp; As more widgets are produced, for example, Accenture may work with a client to revamp its supply chain.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"4-leverage-the-microsoft-azure-iot-partner-ecosystem\">4.&nbsp;&nbsp;&nbsp; Leverage the Microsoft Azure IoT partner ecosystem<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">When it comes to IoT projects, one partner cannot do it alone. This is where a vibrant partner ecosystem is key.&nbsp; Mislin used the example of Accenture\u2019s Connected Construction work at Petrofac, a leading oilfield services company, to illustrate the importance of a partner ecosystem.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cOn the Petrofac Connected Construction project, Accenture worked with a wide variety of partners,\u201d shared Mislin. \u201cWe had multiple hardware partners for tracking people and equipment indoors, outdoors, on sunny days, on cloudy days, near big steel objects, and out in the open desert. We had a partner providing the LoRa base stations, a partner for fiber optic cable transformations, and more.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"5-innovate-with-microsoft\">5.&nbsp;&nbsp;&nbsp; Innovate with Microsoft<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThe pace of innovation from Microsoft has enabled us to deliver solutions that would have been previously unthinkable,\u201d offered Mislin. In the Petrofac project, for example, Microsoft\u2019s advances in <a href=\"https:\/\/azure.microsoft.com\/en-us\/services\/iot-edge\/\" target=\"_blank\" rel=\"noopener\">Azure IoT Edge<\/a> and <a href=\"https:\/\/azure.microsoft.com\/en-us\/services\/stream-analytics\/\" target=\"_blank\" rel=\"noopener\">Azure Stream Analytics<\/a> gave Accenture the technology needed to build out a Connected Construction solution that would have been impossible last year.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"summary\">Summary<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">These are five of the best practices shared by Brendan Mislin, Managing Director, Industry X.0 IoT Lead at Accenture, during the recent Inspire partner conference. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Accenture and Avanade won the 2019 Microsoft Internet of Things Partner of the Year award this past spring. At the Microsoft Inspire partner conference in July, Brendan Mislin, Managing Director, Industry X.0 IoT Lead at Accenture, shared some insights and best practices that have helped this award-winning partner unlock the value of Azure IoT for our mutual customers.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ms_queue_id":[],"ep_exclude_from_search":false,"_classifai_error":"","_classifai_text_to_speech_error":"","_alt_title":"","footnotes":"","msx_community_cta_settings":[]},"categories":[1466,1485],"tags":[],"audience":[3055,3053,3056],"content-type":[1511],"product":[1487,1514],"tech-community":[],"topic":[],"coauthors":[97],"class_list":["post-1026","post","type-post","status-publish","format-standard","hentry","category-hybrid-multicloud","category-internet-of-things","audience-developers","audience-it-decision-makers","audience-it-implementors","content-type-best-practices","product-azure-iot-edge","product-azure-stream-analytics","review-flag-1680286581-295","review-flag-1680286581-56","review-flag-1-1680286581-825","review-flag-2-1680286581-601","review-flag-3-1680286581-173","review-flag-4-1680286581-250","review-flag-5-1680286581-950","review-flag-artif-1680286586-345","review-flag-inter-1680286585-376","review-flag-iot-1680286585-835","review-flag-lever-1680286579-649","review-flag-machi-1680286585-314","review-flag-microsofts","review-flag-ml-1680286585-776","review-flag-partn-1680286579-901","review-flag-sprin-1680286584-399"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Five best practices for unlocking IoT value | Microsoft Azure Blog<\/title>\n<meta name=\"description\" content=\"Accenture and Avanade won the 2019 Microsoft Internet of Things Partner of the Year award this past spring. 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