Bing Visual Search

Deliver new experiences that enable users to search with images and gain insights in compelling new ways.

Interpret images to build tailored visual experiences

Create compelling visual experiences through interpretation of images on a device of your choice. Enrich the search experience with visually similar images and products from your business and use Bing Visual Search to recognize celebrities, monuments, artwork and other related objects. Identify barcodes or extract textual information from images to provide rich insights—all through the single API.

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Discover intelligent context identification

Use smart identification of image content to recognize celebrities, find products or search for related content. Bing Visual Search automatically identifies the type of picture, recognizing image context whether it is a barcode, a business card or a product.

Enhance product recommendations for your business

Create compelling product recommendations for your domain through visually similar images and products. For example, build a crop-free product selection experience for your users to detect and delineate fashion products automatically.

Make your applications and devices intelligent

Add search intelligence to your apps and devices. Integrate with any image source to get annotations and information, whether using a bot, mobile device or output from another Cognitive Service.

Augment image understanding through OCR

Extract structured textual information to build better search results by reading the text in images using optical character recognition (OCR).

Powerful statistics for your queries

Inform your strategic decisions with the Bing Statistics add-in. Quickly retrieve statistics such as your top queries, call volume, market distribution, response code summary and many more—and derive rich insights to advance your business. Visit the portal to consume these statistics. You can subscribe to Bing Statistics Add-in from Azure Portal.

Take a look at Bing Visual Search scenarios

Retail Assistant or Vacation Planner with Visual CapabilitiesThe retail assistant or vacation planner can help your customers have interactions with your business bot and provide suggestions based on the visual information.