Microsoft Azure Certified guidelines
Last updated February 2016
Microsoft Azure Certified is a partner programme that lets your software solutions run on or integrate with Microsoft Azure, and certifies them to let your customers know that they meet the quality standards that they expect. It consists of the following tracks:
- Microsoft Azure Certified for SaaS NEW
- Microsoft Azure Certified for Azure Virtual Machines and developer services
- Microsoft Azure Certified for Azure Internet of Things (IoT) Suite
Our newest programme track, Microsoft Azure Certified for SaaS, certifies SaaS solutions built by independent software vendors (ISVs). It allows SaaS ISVs to integrate with the Azure platform through five Azure services:
- Microsoft Power BI
- Azure Active Directory
- Logic Apps feature in Azure App Service
- Microsoft Intune (Mobile Application Management)
- Cortana Analytics Suite
The purpose of this document is to provide some guidelines on how to position the Microsoft Azure Certification value proposition to your customers and on the use of the Microsoft Azure Certified logo.
Eligibility for programme benefits
Microsoft Azure Certified for SaaS
Programme benefits are earned once your application has been successfully certified. To apply for certification, you need to support sign-in with Azure Active Directory, then do at least one of the following:
- Create a content pack for Microsoft Power BI
- Enable graph-based user provisioning and organisational insight with Azure Active Directory
- Integrate the Intune Mobile Application Management SDK into your application
- Create a Cortana Analytics Suite insight pack
- Register an API with Logic Apps
Microsoft Azure Certified for Azure Virtual Machines and developer services
Programme benefits are earned once your application has been successfully certified. Eligibility for the Microsoft Azure Certified programme for Virtual Machines and developer services is based on availability in the Azure Marketplace. Below is the current eligibility for the types of offers in the Azure Marketplace.
- Virtual machine images – eligible
- Virtual machine extensions – not eligible
- Services – not eligible
- Web application – not eligible
- Catalogue listing – not eligible
- ARM template – not eligible
Once your application has been certified, you’ll receive the Microsoft Azure Certified logo. The following defines how you should use this logo to highlight that your product is Microsoft Azure Certified.
Place the logo on your own website on a page that features the application. The logo shouldn’t be placed in such a way that indicates that all other applications are certified as such. It also shouldn’t be placed on a “partners” page to indicate that you are Microsoft Partner. The logo should always link to http://azure.com/certified where customers can gather more information about the Microsoft Azure Certified programme.
Clear space and minimum size:
Provide adequate clear space around the logo equal to the height of the “M” in the badge. The logo shouldn’t be used any smaller than .5"x.5". File types available include PNG (for online application) and PDF (for print application)
Messaging to your customers
The Microsoft Azure Certified programme lets customers know that your solution has been pre-tested and meets high quality standards. Once your application has been successfully certified, you may include this information in your own marketing materials. Make sure that you keep your message specific to applications that have been certified, rather than using broad, overarching statements.
Correct messaging to your customers:
- Contoso’s application is certified to run on Microsoft Azure.
- Contoso’s application is Microsoft Azure Certified.
- We have certified this application to run on Microsoft Azure.
- We have pre-tested this application to run on Microsoft Azure.
- We will support this application running on Microsoft Azure.
- Contoso is Microsoft Azure Certified.
- We are certified on Microsoft Azure.
- We are a Microsoft Partner.
- We are a Microsoft Azure Certified partner.
Explaining the value of Microsoft Azure Certified
Your customers will want to know what value Microsoft Azure Certified provides for them. In general, your messaging should cover any of the following core value propositions of Microsoft Azure Certified for customers:
- Use Microsoft Azure Certified solutions with confidence knowing that they have been thoroughly vetted by Microsoft and the provider for compatibility with Microsoft Azure.
- With Microsoft Azure Certified applications and services, you can bring your mission-critical workloads to the cloud with Microsoft Azure.
If your solution is published in the Azure Marketplace:
- Easily find, purchase, and deploy Microsoft Azure Certified applications and services from the Azure Marketplace.
- As a Microsoft Azure Certified application, enterprise customers can easily find, purchase, and deploy Contoso's product from the Azure Marketplace and ensure technical compatibility for customers bringing their existing Contoso product licenses to run on Azure.
Azure Marketplace messaging
Customers will benefit by receiving a clear message that explains where they can go to purchase or deploy your product on Azure, as linked to directly by a URL to your product’s listing in the Azure Marketplace.
- Azure Marketplace
- Marketplace (only as a shortened name after the full name has been used at least once)
- Azure VM Gallery
- Azure Gallery