Skip navigation

Interactive Price Analytics

The Pricing Analytics solution uses your transactional history data to show you how the demand for your products responds to the prices you offer, to recommend pricing changes and to allow you to simulate how changes in price would affect your demand, at a fine granularity.

The solution provides a dashboard where you can see optimal pricing recommendations, item elasticities at an item-site-channel-segment level, estimates of related-product effects such as “cannibalisation”, forecasts given the current process, and model perfomance metrics.

Direct interaction with the pricing model in Excel lets you simply paste your sales data there and analyse your prices without the need to integrate the data into the solution database first, simulate promotions and plot demand curves (showing demand response to price), and access dashboard data in numerical form.

The rich functionality is not confined to Excel. It is driven by web services that you, or your implementation partner, can call directly from your business applications, integrating price analysis into your business applications.

対話型価格分析この価格分析ソリューションは、お客様のトランザクション履歴データを使用して、製品の需要がお客様の提案する価格にどのように対応するかを示し、価格変更を推奨します。また、お客様は価格変更が需要にどのように影響するかを詳細にシミュレーションできます。

Disclaimer

©2017 Microsoft Corporation. All rights reserved. This information is provided “as is” and may change without notice. Microsoft makes no warranties, express or implied, with respect to the information provided here. Third-party data was used to generate the solution. You are responsible for respecting the rights of others, including procuring and complying with relevant licences in order to create similar datasets.

対話型価格分析この価格分析ソリューションは、お客様のトランザクション履歴データを使用して、製品の需要がお客様の提案する価格にどのように対応するかを示し、価格変更を推奨します。また、お客様は価格変更が需要にどのように影響するかを詳細にシミュレーションできます。

Related solution architectures

Demand ForecastingAccurately forecasting spikes in demand for products and services can give a company a competitive advantage. This solution focuses on demand forecasting within the energy sector.

Demand Forecasting

Accurately forecasting spikes in demand for products and services can give a company a competitive advantage. This solution focuses on demand forecasting within the energy sector.

需要予測と価格最適化価格設定は、多くの業界にとって成功を決める極めて重要な要素ですが、最も難しいタスクの 1 つでもあります。多くの企業が、価格設定プロセスのさまざまな側面、つまり今後の戦術が業績に及ぼす影響を正確に予測し、ビジネス上の主な制約について十分に検討し、いったん設定した価格を公正に検証することなどに困難を感じています。提供する製品が増え、リアルタイムでの価格決定に必要な計算要件が複雑化するにつれて、既に極めて困難なこのタスクがさらに難しくなります。

Demand Forecasting and Price Optimisation

Pricing is recognised as a pivotal determinant of success in many industries and can be one of the most challenging tasks. Companies often struggle with several aspects of the pricing process, including accurately forecasting the financial impact of potential tactics, taking reasonable consideration of core business constraints, and fairly validating the executed pricing decisions. Expanding product offerings adds further computational requirements to making real-time pricing decisions, thereby compounding the difficulty of this already overwhelming task.