Simplify B2C management
Azure Active Directory B2C, part of Microsoft Entra, provides highly secure digital experiences for customers, citizens, patients, or any users outside your organization with customization controls. Combine B2C and user directories in one portal to seamlessly manage access across the organization.
Single sign-on simplifies external access to your apps from anywhere.
Conditional access and multifactor authentication help protect and govern access.
A single identity management platform lets you engage with internal and external users more securely.
Developer tools make it easy to integrate identity workflow into your apps and services.
Protect and govern access
Engage with your customers
Secure and manage customer and partner identities beyond your organization with one identity management solution. Customize user journeys and simplify authentication with any identity including social IDs.
Integrate identity workflow into your apps
Unify your identity infrastructure management
Simplify the experience of managing and securing your entire identity infrastructure—including Azure AD B2C—with the Microsoft Entra admin center.
Comprehensive security and compliance, built in
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Microsoft invests more than USD1 billion annually on cybersecurity research and development.
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We employ more than 3,500 security experts who are dedicated to data security and privacy.
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Pricing for Azure Active Directory B2C
Azure AD B2C offers built-in conditional access and security threat intelligence for all your users. Benefit from a free tier and flexible, predictable pricing for external users. Explore pricing options to find the version that fits your needs.
Get started with an Azure free account
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After your credit, move to pay as you go to keep building with the same free services. Pay only if you use more than your free monthly amounts.
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