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E-commerce pioneer, Intershop, migrates to SQL Server and Azure SQL Database, boosts product performance and opens new markets

E-commerceleader, Intershop, has built a global customer base by seizing theopportunities of the cloud. But supporting its software with databasesolutions led to complex and expensive licensing, over-provisioning instead offlexible scale, and fewer cloud benefits for its customers. Committed tooffering customers the best options, Intershop migrated to Microsoft SQL Serverand Microsoft Azure SQL Database. Customers report dramatic leaps inperformance, and Intershop has made its e-commerce services even moreattractive in new markets.